Email marketing is considered as one of the best and most effective way to reach the targeted audience and customers. Here, email list possess huge value and you need to protect it anyhow. To safeguard your server domains from getting blacklisted, you need to send notifications to invalid email ids and enhance the email campaign performance. Though, you should be vigilant enough about the email verifier software you use. Prior choosing an email verifier, there are some features that you need to look for in software:
Verify numerous emails:
There are unique software programs that have various capacities. Most of the software program supports thousands of emails and other supports millions. In case your list is increasing fast then go with an email verifier, which is able to handle huge list. A good verifier software program should support millions of emails in single list.
Significance of accuracy:
It is very difficult for humans to find out whether an email address is valid or not by looking at it. Here comes the use of email verification software programs with in-built bounce handler that verify email id quite fast and makes the task easy without wasting any time. When you shoot the first email, software find out the emails, which are open and also that do not open. This way software determines the invalid ids and eradicate from the email list.
You should not let your clients know that you are verifying their email addresses. It means that the software program you are using needs to do the job secretly. Prior you make any commitment, ask responsible companies whether they sent emails to its users or not. If they did, you should be clear to them as it may result in losing some of the customers.
These are few features of the email verification software that are important. You need to look for these traits before getting any software installed for the email verification task.